Heavenly Treats
UX DESIGN / VISUAL DESIGN
As a UX designer, I embarked on a transformative journey to create an immersive digital experience for sweet enthusiasts. From conducting user research to crafting intuitive user flows and designing visually captivating interfaces, I strived to create a delightful journey that engages and delights users. Join me as we explore the harmonious blend of user-centred design principles and delectable confections, making Heavenly Treats Cakeshop a virtual paradise for both the eyes and taste buds.
DATE
April 2023 – May 2023
ROLE
UX DESIGNER
RESPONSIBILITIES
User research, Concept development, Wireframing and prototyping, Documentation
{ WIREFRAME }
The wireframe for the cake shop website consists of a clean and visually appealing layout. At the top of the page, there is a prominent header featuring the logo and the main navigation menu, allowing users to easily explore different sections of the website. Below the header, the wireframe includes a hero section showcasing a mouthwatering image of a delicious cake, accompanied by a captivating headline and a call-to-action button inviting users to explore more.
{ SITEMAP}
{ MOCK UP }
{ WEBSITE USER FLOW }
Starting from the Heavenly Treats homepage
{ ACCESSIBILITY CONSIDERATIONS }
CONSISTENT NAVIGATION
Maintain a consistent and intuitive navigation structure throughout the website. Users with disabilities rely on predictable navigation patterns to easily find and access different sections of the site.
PROPER HEADING STRUCTURE
Utilize proper heading tags (H1, H2, etc.) to structure the content hierarchically. This helps screen reader users navigate the page and understand the organization of the information
RESPONSIVE DESIGN
Ensure that the website is responsive and works well on different screen sizes and devices. This benefits users with varying abilities and those who use assistive technologies.
{ TAKEAWAYS }
IMPACT
Considering accessibility in the design of a cake shop website has a significant impact on the overall user experience. By implementing accessibility features, such as color contrast, alt text, keyboard accessibility, and clear content, the website becomes more inclusive and accessible to a wider range of users. This ensures that individuals with disabilities, such as visual impairments or mobility limitations, can navigate and engage with the website effectively. By prioritizing accessibility, the cake shop can reach a broader audience and provide equal access to their products and services.
WHAT I LEARNED
Through designing an accessible cake shop website, I learned the importance of considering diverse user needs and creating an inclusive digital experience. I gained knowledge about various accessibility guidelines and techniques, such as color contrast ratios, proper use of alt text, keyboard navigation, and content clarity. I also learned to prioritize usability and inclusivity in the design process, thinking beyond visual aesthetics. Understanding the impact of accessibility on user engagement and satisfaction, I now recognize the significance of accessibility in creating user-centered designs. Going forward, I will continue to apply these accessibility principles and strive to make all my design projects accessible to a wider audience.